My client, a leading company in the FMCG and QSR industry, is seeking an Insights Analyst to leverage transactional data for strategic decisions in marketing, procurement, and new business development. If you're a problem solver with strong analytical skills and a deep understanding of consumer behaviour in the QSR sector, I want to hear from you!

Key Responsibilities:

• Collaborate with teams to define analytics needs and deliver data-driven solutions
• Analyse data to uncover trends and inform business strategies
• Create and maintain reports and dashboards on campaign performance
• Provide insights to enhance customer experiences and drive loyalty
• Stay updated on industry trends and best practices

Requirements:

• Degree/Diploma in Business Marketing, Statistics, Economics, or a related field
• 5-10 years of experience in FMCG or QSR
• Proficiency in statistical analysis, predictive modeling, and BI tools

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